To help empower Indigenous youth to break cycles and stigmas of addiction and incarceration, we worked with Building Trades of Alberta to create the Path Forward campaign. Working with Jasmin Smith, an Ironworker, and Ethan Bear of the Edmonton Oilers, Path Forward is a video based digital campaign presenting the trades as a path forward for Indigenous youth across Alberta.
Path Forward
Building Trades of Alberta wanted Indigenous youth to see the trades as a real option. Ironworker Jasmin Smith and Ethan Bear of the Oilers make that case on camera.
